Target Audience

Target Audience: Our target audience for our film is 12 to 18 year old girls. We have chosen this target audience as firstly the age rating for our film will be 12 rates because of the content and this is reaching a large demographic that can relate to the conventions of our film. Secondly as its a teen angst its target towards girls as boys do not enjoy watching films about girls issues and girls chasing boys. Having a target audience of a similar age to the characters in the film means that they can also relate to the social issues and ongoing in the film. Finally after research of other teen angst films such as 'Mean Girls' and 'Angus, Thong and Perfect Snogging', we found that they all have the same target audience as ours.